Tools to help you find, track and monitor marketing intelligence.
Trend Trackers (Tools to track topics, people and brands)
Bottlenose Trend intelligence on people, topics and content through dashboard and visualization tool. Shows positive and negative influencers, trending images, videos, links. Enterprise level tool, request demo.
Buzzsumo Analyzes content performance by topic or competitor across Facebook, Twitter, Linkedin, Pinterest and Google Plus. Sends alerts when new content published, can filter by time and export via RSS. Free trial, four paid plans. (TIP) Save time learning how to use their tool, offers free real-time Q&A demo webinar.
EtsyTrends What is trending on Esty, no charge.
Google Trends Compares long-term and recent trends by keyword term in news, image, shopping, Web or YouTube. Updates can be sent via weekly email, no cost.
Gravity As content is published across the web and shared on social networks, Gravity crawls, indexes and semantically analyzes each web page, tweet or status update. Rates available upon request, enterprise level tool.
Hashtags.org Shows top 40 hashtags trending on Twitter in the last 24 hours, click to see details, tweets in real-time and related hashtags. Upgrade to paid version to see historical data plus compare terms.
NODX3X Free dashboard allows you to track social media trends across Google Plus and YouTube, paid service adds trends and gives historical data on Twitter, Facebook, news sites, blogs and Instagram. See top influencers, engagers, hashtags, terms people are using when discussing specific topics. Has a support and insight community on Google Plus.
RedditEdit Free tool shows which articles are doing well on Reddit as well as NYT, Fox News, WSJ, BuzzFeed, Yahoo! News, BBC, WashingtonPost, HuffPo, Guardian. No charge
Spike Follows articles, videos and other content in real time and predicts what will go hot by following tweets, shares and comments. Tracks in 20 countries, pick a publisher and watch how their content is performing in real-time. Free trial, three paid plans, division of NewsWhip. (TIP) Check out their news app by topic or geographic location for trending news at no cost.
Trendwatching Granddaddy of trend services, free publication section is great, multiple paid plans geared for enterprise level.
Twazzup Enter hashtag and tool returns influential trending tweets using hashtag. Lists top influencers using the term, plus top tweeted links using the hashtag. Must be signed into Twitter to use, comes in multiple languages. Quick, clean and free to use. (TIP) Integration with Flamory
1. Ten Trends For 2015 – Prime Innovation Opportunities
2. How To Increase Organic Search Traffic By up To 300% Using Google Trends